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Shackleton strengthens senior team

Alex Blakelock, Account Director

The author

Alex Blakelock

Account Director

Leeds-based Shackleton PR continues to go from strength to strength, announcing its latest appointments of two senior team members, following a series of new account wins. 

Caroline Eardley joins as Senior Account Director, specialising in consumer, lifestyle and FMCG, from RMS PR, where she headed up the B2C team. Previous agency roles in Manchester and London over the last decade have seen her devise high profile campaigns for clients including Warburtons, Greggs, Swizzels Matlow, Peroni, Hamleys and SPAR.   

Bianca Keeble joins as Account Director from a senior in-house role as PR Manager at KCOM Group PLC. Prior to that, she held press officer roles at London South Bank University and Essex County Council. Her key areas of expertise include B2B PR, strategic planning and management, and wider corporate communications. 

Both new recruits will support Client Services Director Kate Dixon, as Shackleton enters its next stage of growth.

The agency has also appointed Rebecca Lax as Account Executive. Rebecca joins from Touchdown PR in Farnham, where she spent 18 months working across specialist B2B technology accounts, and is a journalism graduate from Nottingham Trent University. 

Robin Skidmore, CEO of Shackleton PR, says: “We’ve more than doubled our team in the last year, and these new additions show how serious our ambition is for the year ahead. We’re focused on building a hugely talented team, and both Caroline and Bianca bring invaluable expertise to our credentials. Their input and experience will help to guarantee we can meet the increasing demand for our creative, strategic and results-driven approach to PR and social media.”